TBWA Melbourne partnered with us for a two-month turnaround on a multi-location, Sanity driven website for Patties Food Group.

Consolidating three of their websites into one, highlighting their many well-known national and international brands under one roof. Our goal was to create a simple CMS driven build for the internal team to manage easily across regions and languages.

A scaleable and region sensitive architecture was required to ensure the website could handle the traffic and load from multiple countries of origin. We implemented a multi-region Vercel infrastructure to ensure the websites reliability, and region specific content targeting.

The 6—8 week turnaround from designs to deployment across five regions was a testament to the efficiency of our team, some good tagging in Linear 😏 and sound Sanity CMS models. The result was a seamless, multi-region website that showcases Patties' brands and products in a way that's easy for their internal team to maintain.